Building upon the strategies of our coffee expert panels, World Coffee Alliance (WCA) delivers real-time data, coffee global trend information, brand profiles and trade strategic analysis on the most important coffee markets across the world.
We assist SMEs in terms of their coffee strategic market approach, CRM and sales schemes, E-commerce product augmentation and providing farm-to-market analysis in their respective regions or marketplace. In Greater China, we provide sustainable and practical solutions and industry-focused portfolios to EU and British SMEs who aim to access Greater China market including both import & export and vice-versa within the strategic framework of the Belt and Road Initiative.
MARKET RESEARCH
World Coffee Alliance (WCA) provides a range of market research briefings adopting advanced methodologies, using quantitative and qualitative analysis to deliver relevant and incisive insights. Our expert researchers work very closely and collaborate with established, upcoming and recently-launched brands to help make them become sustainable market players by delivering better understanding of customer profiles, unique differentiators and purchase behaviour.
Projects are configured and implemented to meet specific and bespoke client needs. Optimum research tools used include online and mobile surveys, field/in-store monitoring, face-to-face sampling, telephone snap polls, focus groups and other collaborative research methods.
CONSULTANCY
World Coffee Alliance (WCA) provides independent consultancy covering a wide range of market research services, adopting advanced methodologies, using quantitative and qualitative analysis to deliver relevant and incisive insights and briefings. Our expert researchers work very closely and collaborate with established, upcoming and recently-launched brands to help make them become sustainable market players by delivering better understanding of customer profiles, unique differentiators and purchase behaviour.
Projects are configured and implemented to meet specific and bespoke client needs. Optimum research tools used include online and mobile surveys, field/in-store monitoring, face-to-face sampling, telephone snap polls, focus groups and other collaborative research methods.
COFFEE FINANCE
At World Coffee Alliance (WCA), we provide sector analysis in Coffee Finance and how financial institutions and investors help SMEs to fund their coffee projects. With unpredictable weather which affects coffee production, which leads to losses in potential revenues, and therefore affects loan repayments, World Coffee Alliance (WCA) can assist SMEs to develop strategic plans and provide cost benefit analysis.
This is where our panel of financial and investment analysts provide some topographical and risk-assessment studies, guiding farmers to incorporate climate change in their financial management in coffee farming.
Without financing infrastructure like irrigation and drip technology, rain water collection in farm and factory levels in place, delays in coffee payments leads to multiple borrowing among small holders, increasing their level of indebtedness. At World Coffee Alliance (WCA), we can provide sustainable strategies and action plans which can develop services to facilitate cost-effective and faster mode of payment, making it more practical and deliverable. Sustainability is therefore key in making financial decisions.
FOCUS CAFÉ UK
Focus Café UK is a World Coffee Alliance (WCA) authoritative initiative on the growing and dynamic UK branded and coffee retail shop market in the United Kingdom. The initiative provides a strategic platform to help industry stakeholders; business owners and investors understand the social and economic contributions of the branded coffee industry and related retail sectors.
Focus Café UK helps SMEs tailor their market approach to identifying demands of this market, making better informed business decisions. The initiative allows business owners to express their challenges and provide an in-depth research on deeper understanding and awareness of this dynamic sector.
Focus Café UK series is compiled through exhaustive interviews with key industry leaders, extensive surveys from the World Coffee Alliance (WCA) independent consumer panel. Our research reveals market size and growth, branded chain turnover, decision maker perspectives, consumer and product trends, regional profiles and outlook insight.
